UK's top alcohol brands report huge fall in sales amid cost of living crisis

    New trade figures have revealed a huge drop in alcohol sales across the UK.

    The Grocer Magazine released data based on sales in the off-trade, this included supermarkets, off-licences, petrol station forecourts and convenience stores.

    It comes as worrying news for companies currently trying to battle the cost of living crisis.

    The Daily Mail put together the following information regarding the Top 10 alcohol brands in the UK:

    1. Stella Artois - £646.7 million - down 11.8%

    2. Smirnoff - £589.6 million - up 3.9%

    3. Gordon's - £459.8 million - down 15.0%

    4. Budweiser - £448.8 million - down 15.1%

    5. Foster's - £335.0 million - down 22.6%

    6. Carling - £329.1 million - down 19.1%

    7. Jack Daniel's - £311.3 million - down 5.9%

    8. Hardys - £302.9 million - up 1.1%

    9. Strongbow - £285.9 million - down 25.6%

    10. Yellow Tail - £241.8 million - down 7.6%

    Sales have slumped by more than £1.5bn collectively, with gin brands in particular taking a big hit.

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