People across Milton Keynes are turning to artificial intelligence to help ease the pressure of Christmas preparation, according to a local housebuilder.
The research from Redrow South Midlands, which is currently building at Woburn View on Newport Road in Woburn Sands, found that over a third of the 2,000 people surveyed plan to use AI to support their festive planning this year – with 12% admitting to using AI to find gift ideas.
Participants said AI is helping with everything from recipe inspiration, and writing personalised notes, to ideas for festive games and decorations. The findings form part of a wider look at how households are preparing for Christmas 2025 and how technology is shaping modern traditions.
Despite the rise of digital tools, the research found that home remains the heart of Christmas. More than half of respondents plan to spend Christmas Day in their own home, while one in four will head to a family member’s house. Just 4% expect to dine out and only 3% will travel abroad for the big day.
Comfort, tradition and togetherness topped the reasons for wanting to celebrate at home, with 74% preferring the taste of a home-cooked Christmas dinner overeating out. In fact, 69% would choose a roast at home over a Michelin-star meal.
Andrew Newman, sales director for Redrow South Midlands, said: “It’s fascinating to see the rise of AI as a festive helping hand, particularly for Christmas hosts wanting inspiration for recipe ideas and table decor. And although AI might be helping save time when it comes to admin, it’s certainly not replacing the need for a great space to host at home or iconic family traditions.
“It’s interesting to see more Brits than ever blending tradition with technology to make their homes more prepared, more personal, and more ready to host, than ever before.
“For anyone in Milton Keynes looking to start the new year in a home that’s truly built for hosting, we’d encourage you to visit Woburn View to see the spaces for yourself.”