Morrisons is offering free water refills at all of its petrol forecourts, as well as in-store, to encourage customers and motorists to make the switch from single-use plastic to refillable bottles.
This is because over 14 billion single-use plastic bottles are used each year in the UK – equal to 39 million a day - with the majority purchased on-the-go or at work.
However, new research has found that 63 per cent of people would like to do more to reduce plastic, but claim the biggest barrier to taking action is a lack of plastic-free alternatives.
At Morrisons petrol forecourt kiosks, customers will now be able to hand their reusable bottles to attendants who will fill them up for free, before sanitising them and returning them to the customer.
Customers using the local Morrisons supermarkets will also be able to use their stand-alone water fountains in the Food-to-Go sections of the stores for customers to fill their bottles on the go.
Natasha Cook, Sustainability Manager at Morrisons, said: “When we listen to customers, it’s clear they want us to help them reduce the amount of single-use plastic they throw away. We know that customers often pick up a bottle of water when paying for petrol, so offering free water should be an effective way of reducing these single-use plastic bottles.”
Customers can locate refill stations by using the Refill App and www.refill.org.uk.